BSc Psychology graduate from the University of Bath. Currently studying for an MSc in Behaviour Change at UCL.
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Here is a brief post about the ethics of using behavioural science for business/marketing from a company that specialises in it: https://thebehavioursagency.com/behavioural-science-ethics/18
I think they interpret Sunstein & Thaler's theory of 'nudging for good' in a way that is convenient... (More)
That depends a lot on the context. If it's a one-off decision where you want to help people make better financial choices, such as enrolling in a retirement savings plan like Save More Tomorrow (Thaler & Benartzi, 2006), a nudge... (More)
There is a problem here in that it’s generally difficult to find scientific articles about unsuccessful interventions/experiments because of publishing bias (journals usually only want papers with positive results).
However, I did find a paper that referenced several cases where... (More)
Perhaps you could start with simple reminder nudges that most clients are just good people in bad situations. Experimenting to find the right wording to induce empathy might help, but generally just encouraging your employees to view clients as individuals... (More)
Great question! It seems this is still an under-researched area; at least, I was unable to find empirical research examining the actual effectiveness of behavioural interventions in reducing corruption.
In terms of nudges, small but timely messages to public servants... (More)
I am from the Netherlands, currently living in the UK. Your question has made me wonder about the relative efficacy of 'social norm nudges' in different countries, where recipients are informed (correctly) that the majority of their peers perform a... (More)
Governments should commit to ethical and transparent use of nudging and other behavioural insights techniques. At the moment, because this is such a (relatively) new field, there is no independent body to oversee whether behavioural science is being used ethically... (More)
Is there a specific aspect of nudging that you'd like more information about? Generally, Thaler and Sunstein’s (2008) definition of nudges is “any aspect of the choice architecture that alters people’s behavior in a predictable way without forbidding any options... (More)
